Social media websites like Facebook, Twitter and LinkedIn have forever changed the way we go about job searching, and although these online networks open up a new world of connections and opportunities, something with such power also comes with the ability to quickly ruin your job search, the Huffington Post reports.
We’ve all seen it – the “what were they thinking?” Facebook post or the under researched retweet. And although you may have sworn off careless status updates, it is stilling alarmingly easy to commit a social media blunder that could taint your image in the eyes of recruiters.
One of the most common errors that is reported is the “retweet regret,” which occurs when you see a tweet that is funny, interesting or applicable to your industry, and quickly share it before reading the entire article. Unfortunately for these quick clickers, news headlines often don’t tell the whole story, and if people follow you on Twitter as a reliable source of information, you could quickly lose your reputation. Also, be sure to stay away from sharing poorly written stories or articles that are rife with errors. This quickly puts a bad taste in recruiters’ mouths.
According to the news provider, another interesting wrongdoing that has arisen is the lack of effort that is put into keeping up with social media. Often, job seekers will try to cover too broad a range of connections. By spreading yourself too thin, you could fall trap to losing touch with an employer who may be eager to learn more about you.
As social media expert Heather Dugan says, “having a profile is like turning on a porch light. Non-responsiveness – “Sorry! I never check that account!” – sends a message.”
This kind of inattention could send the wrong message that you aren’t committed to job searching, and it could even be seen as a lack of respect for your potential employer.
According to Bloomberg, it is crucial to put together a social media profile that is professional, demonstrates your accomplishments and shows recruiters you are eager and committed to the search.
“Your online persona should provide the reader with a picture of who you are,” wrote Roxanne Hori, associate dean of corporate partnerships at Northwestern University. “From there, you’ve opened a door to meeting people who just may be critical to your success in securing a job.”